Incentives and reward of business development are crucial for performance and the achievement of objectives. The link between motivation and potential, and reward and incentive are really important for business success. Companies surely achieve business success by getting this relationship in a right way.

Motivation:
To fulfill some need or expectations MOTIVATION can be defined as a driving force within a person. It stimulates the individuals to do something up to the target level.Motivation is varying from person to person, different people are motivated in different ways. Incentives and rewards are the boosting motivational methods that the companies use for their success.
Key to success:
Employees must know about the key factors of both financial and non-financial rewards. Through this knowledge, this reward system can be successful.
Financial Rewards:
Financial rewards such as cash bonuses may motivate the employee temporarily and maybe come in handy in times like this.
Non-financial Rewards:
Non-financial rewards stay in the employee’s mind forever.
Not only have these kinds of rewards made them feel valued but also increase their morale and their motivation. Employee’s value rewards systems as well as.